Gashapon (or Gachapon) is a type of capsule toy that is very popular with toy model collectors. The most famous Gashapon toy brand today is BANDAI , with a variety of models from gadgets, superheroes to anime characters... Let's learn more about this type of toy with Mykingdom!
What is Gashapon?
Gashapon is formed from a Japanese onomatopoeia consisting of two sounds:
- The sound of the crank of the toy vending machine: gasha
- The sound of a plastic capsule containing a toy falling into the slot of the machine: pon
So the word Gashapon is used to describe capsule toy vending machines. When you spin, random toys will roll out from the slot. This word is also used to describe the toys themselves. taken out from the machine. Famous Gashapon Toy Brands include Tomy, which often uses the Gacha (ガチャ gacha) brand name for their capsule toy line, and Kaiyodo and BANDAI CANDY… In some countries and regions including Japan , United States, European Union, China and United Kingdom, “Gahapon” is a registered trademark of Bandai Company.
Not only appearing in toy vending machines, plastic capsule toys are also developed in many mobile phone games as well as multiplayer online games (eg MMOs).
Gachapon models in countries around the world
The Gashapon machine has a similar shape to the coin inserting machines commonly found in grocery stores or supermarkets in many countries. In the US, the toys at coin slot machines are often cheap, low quality toys and cost around $1 or even less. Meanwhile, Bandai's Gashapon can range from 100 – 500 Japanese yen (about 0.91–4.56 USD) and is usually a high quality product, with success behind the toys. of a series of famous Gashapon toy brands .
Gashapon toy capsules are usually made from high-quality PVC plastic, and have many meticulous details as well as very sophisticated exterior paint. The toys inside are often famous characters from Japanese manga, anime or video games, some come from the US entertainment industry.
Nowadays there are many types of miniature model toys in capsules such as food, furniture, plants... These "small but powerful" toys have attracted a large number of collectors in Japan. This trend is gradually spreading to many other countries around the world, especially among adults. Toy models marketed specifically for adults are usually hot-dressed female characters or male characters showing off their 6-pack...
Famous Gashapon toy brand Bandai has been selling capsule toys since 1977. As of March 2021, Bandai Namco has reached 3.711 billion in Gashapon toys with prices ranging from 100-500 yen each, generating revenue Sales revenue is estimated at 371-1,860 billion yen ($3.38-17 billion) since 1977.
Above are famous gashapon toy brands as well as the huge attraction of this type of toy in the toy industry today. Are you a fan of capsule toys? If so, don't forget to visit Hobiverse stores to participate in the prize draw and immediately receive your favorite toys!
