The first genuine LEGO store has opened at the bustling Takashimaya shopping center (District 1, Ho Chi Minh City). The store is expected to become a destination that brings a completely new entertainment space and experience to Vietnamese people.
The goal of LEGO store in Vietnam
More than just displaying the latest assembled models or promoting sales, the LEGO store was opened in Vietnam with much more expectations than that. The first genuine LEGO store in Vietnam aims to become the top destination for families with young children when visiting Takashimaya shopping center.
Coming to the LEGO store , children will have unique and impressive visual experiences. At the same time, children will arouse creativity and excitement through interesting details cleverly integrated into each corner of the design, just like the way LEGO has attracted fans for decades. .
The official store opening brings many interesting experiences to players
3D models throughout the event made fans unable to take their eyes off
A special feature of the LEGO store opening event in Vietnam that everyone cannot miss is the appearance of a 3D version of the famous Ferrari supercar model from the 70s with surreal size. The supercar is vividly recreated with colorful lego pieces.
According to a representative of the LEGO brand, this Ferrari was created from 78,496 pieces, taking more than 164 hours to design. The product takes nearly 500 hours to assemble completely. The meticulousness and meticulousness in every detail of the Ferrari car model made of Lego pieces promises to bring children unlimited joy, passion and creativity with Lego like many previous generations of fans. This.
This extremely elaborate vehicle is on display at the LEGO store
The LEGO store also overwhelmed fans because the store also brought two exclusive model sets: the Pacman video game machine model and the Lion Knight Castle. These are two collections that have taken the international toy market by storm and have been warmly welcomed by the fan community.
LEGO store opens a new journey in the process of developing children's thinking
At the opening ceremony of the LEGO store , Mr. Rohan Mathur, Marketing Director of the LEGO Group in Southeast Asia, emphasized the importance of the first genuine store: “Play 2 learn is always one of the values LEGO's core values. We develop innovative products suitable for a wide range of users. The LEGO Store is where we create unique, engaging and stimulating experience spaces."
Ms. Dang Ngoc, General Director of Viet Tinh Anh Company, LEGO's distributor in Vietnam, also shared a few words: "Viet Tinh Anh believes that the appearance of the first genuine LEGO store in Takashimaya will become a an important turning point in the journey of bringing joy and inspiration to Vietnamese consumers, especially children. The store not only focuses on product display, but also puts customer interaction and experience first. In the coming time, Viet Tinh Anh and LEGO will organize many activities to create interesting playgrounds for people who love creativity."
The first LEGO store in Vietnam promises to bring space for creativity
Located in a prime location in a busy commercial center like Takashimaya , the LEGO store is truly an ideal choice for parents looking for a place for their children to be immersed in the creative world. own. Children will have "unlimited play" in a healthy and intellectual environment.
To celebrate the opening of the LEGO Group's first genuine LEGO store in Vietnam, from August 11 to September 9, customers who shop will receive many extremely attractive gifts, including followed by a series of discounts up to 40%. Most importantly, every weekend, children will experience assembling models from LEGO bricks at the Ferrari car display area and immediately bring the results home upon completion.
